Skip to main content

Your Coffee Is Getting Better, Not That You'll Notice

Your Coffee Is Getting Better, Not That You'll Notice
Your Coffee Is Getting Better, Not That You'll Notice, What's that? You detected a sweeter, gentler, more luxurious flavor in your Folgers this morning? Why yes, its quality has improved. You liar.

Coffee snobbery, like wine snobbery, is bullshit. The average American who fancies himself a dandy amateur barista would sing the haughty praises of a cup of Cafe Bustelo made in a $20 Mr. Coffee machine if you poured it into an interesting mug and called it "Ethiopian Yirgacheffe" and charged $4.50 for it.

So we will assert up front that all but the most drastic changes in the underlying "quality" of mass-produced coffee grounds will be wasted on the general public. That said, Reuters reports that the price of arabica coffee beans (the good ones, relative to robusta beans, the cheaper ones) is falling, meaning more high quality beans in your Maxwell House or whatever. From Reuters:

But drinkers detecting more of arabica's distinctively sweeter, gentler notes in their cup will probably be saying more about the power of suggestion than their discernment, as roasters will only be tinkering with blend changes that consumers are unlikely to notice.
You thought you tasted more prominent notes of arabica in today's cupping? Wrong—you're drinking flat Diet Coke that we warmed up in the microwave. Consumers can't tell the difference!

Popular posts from this blog

'Star Trek' Actress Grace Lee Whitney Dies at 85

'Star Trek' Actress Grace Lee Whitney Dies at 85, Grace Lee Whitney, the on-screen character who played Yeoman Janice Rand on the first Star Trek, passed away Friday. She was 85. Every USA Today, child Jonathan Dweck said the star passed on of common reasons at her home in Central California. Whitney depicted Captain Kirk's collaborator for eight scenes of the first 1966 TV arrangement before she was composed out of the script. At the point when Star Trek was renewed as a motion picture establishment in 1979, the performing artist returned as a boss frivolous officer in Star Trek: The Motion Picture. Her last appearance as Rand was in 1991's Star Trek VI: The Undiscovered Country. William Shatner, who played Whitney's onscreen manager, tweeted Monday: "Sympathies to the group of Grace. She was a consistent sparkling grin throughout the years each time our ways crossed." Every NBC News, Whitney was a customary at Star Trek traditions around the glob...

Death sought for man accused of killing mom, half brother

Death sought for man accused of killing mom, half brother, Prosecutors plan to seek the death penalty for a Nebraska man charged with killing his mother, throwing his 5-year-old half brother in a river and leaving his 11-month-old half brother in a dumpster. Douglas County Attorney Don Kleine said Monday that several aggravating factors exist in the case against Roberto Martinez-Marinero. Authorities say Martinez-Marinero surrendered to police Thursday and said he'd stabbed his mother, 45-year-old Jesus Ismenia Marinero. The 25-year-old man also said he had thrown Josue Ramirez-Marinero in the Elkhorn River and put Angel Ramirez-Marinero in the dumpster. Authorities found a body Monday that investigators believe is Josue, but a forensic examination will be conducted for confirmation. The boy's family has been notified. Angel was found bruised but alive Wednesday in the dumpster in La Vista. His mother's body was found Wednesday night in a southeast Omaha ditch. Klein...

Khloe Kardashian: My Split from Lamar Odom Was a Catalyst for My Weight Loss

Khloe Kardashian: My Split from Lamar Odom Was a Catalyst for My Weight Loss, Khloe Kardashian has without doubt been wanting super-slim lately, however consistent with the 30-year-old reality star, she really started her road to fitness once her relationship with former NBA star Lamar Odom wasn't going thus well. "When American state and Lamar were having problems, i made a decision to channel my energy into understanding...if I went out with my girlfriends i'd be hounded by paparazzi and created to feel additional humiliated," she tells Cosmo Body in an exceedingly new interview. "The athletic facility was my solely refuge. I might place music on and dance around with my girlfriends and be silly." Khloe filed for divorce from Lamar in Gregorian calendar month 2013, once marrying him in 2009 simply a month once meeting. however over a year later, the 2 square measure still married and their case could be fired if the couple does not take action present...