Lady Gaga fans overwhelm Amazon servers Lady Gaga fans overwhelm Amazon servers. A crush of Lady Gaga fans hit Amazon like a platform stiletto to the gut, overwhelming the company's servers. In an apparent promotion for Amazon's Cloud Drive service, users were invited to download the pop star's much-anticipated new album, "Born This Way," for only 99 cents and qualify for an upgrade to 20 GB of cloud storage - which usually costs $20 a year or comes with a full-price album purchase.